Setting Your Social Media Strategy
Friday, November 16, 2012
9:00 to 11:00 a.m.
Rollins College, Main Campus Bush Executive Center Room 318
SunTrust Parking Garage
East Lyman Avenue
Winter Park, Florida 32789
Online registration is closed.
In this workshop you will learn the strategies to effectively boost your nonprofit's social media presence. Sites like Facebook, Twitter, LinkedIn and YouTube are essential to reach your audiences and unless you have an effective strategy, unfortunately a lot of time and effort can be wasted.
This workshop will help you develop an effective social media strategy for your nonprofit organization. You will be able to create a plan that effectively utilizes the top social networks and gets them to work together to streamline your message and makes the best use of your time. We will also look into how social media plays a role in fundraising.
What you will learn:
- Key steps to develop an effective social media strategy
- How to measure social media
- Role of social media in fundraising
- Practical tips on creating and posting content to social media
- Trends to be on the lookout for
Tuition: $40 members (only $20 with a scholarship), $75 nonmembers
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